Who Let the Dogs Lead

Leadership Lessons from the Pack

Book cover for Who Let the Dogs Lead, featuring a cartoon dog in a suit pointing confidently.

Leadership, Reimagined Through the Eyes of the Pack

In Who Let the Dogs Lead, Dr. James A. Petersen reimagines timeless leadership principles through the loyal, instinctive, and often humorous world of dogs. This modern fable follows a diverse pack of canine characters—each with unique strengths, flaws, and instincts—as they navigate challenges that mirror the human workplace.

Through their journey, readers uncover lessons on trust, communication, courage, empathy, and the power of authentic leadership. Blending wit, wisdom, and heart, this book inspires reflection on what it truly means to lead with purpose.

Whether you're an executive, entrepreneur, or simply someone looking to inspire others, this engaging story reminds us that great leaders aren't defined by title or status—they’re defined by character, teamwork, and the ability to lift others along the way.

What We Can Learn from the Pack

Every dog has something to teach us—about trust, teamwork, and leading from the heart.

Trust the instincts that guide you when logic alone falls short.

Lead with empathy and earn loyalty that can’t be commanded.

Communicate clearly—because barking louder doesn’t mean being heard.

Value the pack—true leaders lift others to run beside them, not behind.

About the Author

Jim Petersen, PhD

Dr. Jim Petersen is a lifelong educator, business leader, and executive coach dedicated to helping people lead with authenticity and purpose. He serves as CEO of Diversified Professional Coaching (DPC), President of the Professional Business Coaches Alliance (PBCA), and Chair of Leadership at The American College of Financial Services.

Combining decades of leadership experience with a passion for storytelling, Petersen brings humor, humility, and insight to every page of Who Let the Dogs Lead—reminding readers that leadership isn’t about control; it’s about connection.